PlayStation’s ‘India Hero Project’ to cultivate the nation’s gaming talent

The ‘India Hero Project’ is a scheme which will allow the nation’s indie developers to pitch to a committee of nine Sony employees. Financial, technical, and marketing support will be offered to the best demos and Sony may even publish games directly.

The gaming market in India is currently worth an estimated $868m which is expected to double by 2027, according to data from analytics firm Niko Partners.

As of 2023, the world’s most populous nation (1.4bn) boasts the title of the fastest growing video game market within Asia and Sony is keen to cultivate its burgeoning talent pool.

Having already tapped into a host of previously undiscovered developers within China, Sony’s ‘India Hero Project’ will imminently offer indie-game makers the chance to pitch their game to a PlayStation committee of nine members.

Those who impress will be offered financial, technical, and marketing support from Sony’s experts and may be given the chance to see their title join the PlayStation 5 roster.