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Opinion — Viral beauty trends on TikTok have gone too far

Social media is adept at consistently making us question whether or not our appearance meets an extremely high standard, all while continuing to shove algorithmic ‘sameness’ down our throats. Isn’t it time we stopped letting the Internet dictate the way we perceive our facial anatomy?

Thred Media
4 min readFeb 8, 2024

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Ever since TikTok took over during the pandemic, it’s bolstered the influence of already-problematic beauty standards, bringing a slew of hugely unattainable ideals with it.

Whether it be the shameless lack of transparency surrounding cosmetic procedures, the toxic anti-ageing rhetoric, or creators using filters that have evolved to be so convincing we find ourselves wondering what anyone actuallylooks like anymore, this kind of content has transformed social media into a catalyst for deep insecurity.

While I’m pretty good at recognising my own triggers and putting down my phone when doubt starts to creep in, impressionable young people (who spend an average of two hours on TikTok a day) may not be as well-equipped.

The stats speak for themselves.

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Thred Media
Thred Media

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