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Opinion — Mizzy’s rise sets a dangerous precedent for young creators

Thred Media

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Meet Mizzy, the epitome of chasing attention and clout at all costs. His illegal ‘prankster’ antics have garnered a cult-like following online and ignited concern that aspiring creators may follow his blueprint.

‘Hate brings likes, hate brings views,’ says 18-year-old Bacari-Bronze O’Garro, aka Mizzy.

Like millions of youngsters, Mizzy has shunned the idea of a conventional career in favour of chasing the influencer dream. Achieving social media stardom is harder than it may seem, though, considering a reported 34 million videos are uploaded to TikTok every day.

The algorithms behind these endless streams of content reward one thing only, attention. When vying to garner a viewership, those without the necessary work rate, originality, or talent may eventually resort to juvenile pranks and public aggravation. It’s been the case since YouTube’s earliest iteration.

Falling under the guise of so-called prankster content, this moronic underbelly of community creation had seemingly gone out of fashion in recent years. That is, until Mizzy proved anti-social behaviour can still provide a foot on the ladder for aspiring…

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Thred Media
Thred Media

Written by Thred Media

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